Euvic Digital is now Digitree Agency as Digitree Group unifies its agency brands

In brief

• Euvic Digital is renamed Digitree Agency as part of brand unification in Digitree Group's agency segment.
• Sister brands Euvic Buzz, Euvic Organic Search and Sales Intelligence are renamed Digitree Reputation, Digitree Omnisearch and Digitree Media.
• The group was taken over in January 2026 and plans further acquisitions and AI development.

Rebranding across the agency segment

Digitree Group has started unifying brands in its agency segment. Euvic Digital is changing its name to Digitree Agency, and its related companies are following the same path. Euvic Buzz becomes Digitree Reputation, while Euvic Organic Search becomes Digitree Omnisearch. The digital media house Sales Intelligence, which works within Digitree Group, is being renamed Digitree Media. (Euvic Digital zmienia się w Digitree Agency – crn.pl)

Why the change

The group says the new structure brings marketing and technology competences together, which should let it operate more efficiently on the market and capture synergies. Digitree Agency will draw on the group's technology companies, including Sare for marketing automation and e-mail marketing, Inis for data-driven marketing, Fast White Cat for e-commerce implementations and Salelifter for building and monetising databases.

Acquisition and next steps

Digitree Group took over Euvic Digital in January 2026. The group plans to develop advanced AI tools and make greater use of data to raise the effectiveness of marketing and sales activities.

Krzysztof Małecki, founder of Euvic Digital, said further companies that are currently at various stages of the group's acquisition processes could later join this structure.