Polsat Plus Unveils 2027-2030 Strategy, Plans Asset Sales as Shares Fall

In brief

• Polsat Plus published a 2027-2030 strategy focused on media and telecoms.
• The group plans to sell energy and real estate assets and rebuild dividend capacity by 2030.
• Shares dropped more than 15 percent intraday and settled at about a 12 percent decline.

Strategy focuses on media and telecoms

Polsat Plus published its strategy for 2027-2030 on Wednesday 29 October, a plan the group has labelled "GPP Refocused" and that looks beyond 2030 (Grupa Cyfrowy Polsat z nową strategią. Sprzeda biznes energetyczny i nieruchomości – Rzeczpospolita). The strategy follows a generational change in management and centres the group on its television, media and telecommunications operations (Jest nowa strategia Polsatu. Grupa będzie sprzedawać aktywa – Puls Biznesu).

Asset sales in energy and property

The group plans to dispose of part of its portfolio. According to Piotr Żak, the chief executive, talks with potential buyers are already under way for energy and real estate holdings (Energetyka i nieruchomości na sprzedaż. Polsat Plus szuka kupców – Bankier.pl). Renewable energy assets and property are the areas earmarked for sale (Cyfrowy Polsat skupi się na mediach i Plusie. OZE i nieruchomości na sprzedaż – Wirtualnemedia.pl).

Dividend capacity targeted for 2030

The company aims to rebuild its capacity to pay dividends by 2030. The sale of non-core assets is intended to support that goal.

Investors sell off the shares

The financial assumptions in the plan disappointed the market. Shares fell by more than 15 percent at one point right after publication and later stabilised at a decline of about 12 percent (Polsat pokazał nową strategię i kurs akcji runął – WNP.pl).